National
Dealers AssociationNational
Dealers Association
4415
EVANGEL CIRCLE ~~ HUNTSVILLE, ALABAMA 35816
email: NDA@SportsSales.com ~~web: www.nationaldealers.net
Welcome to a new way of doing things,
all of which will benefit the very heart of the sports and awards
industries at the customer dealer grass roots level. The National Dealers
Association (NDA) intends to bring dealers, manufacturers, sales reps and other
industry professionals a virtual trade show, making an easy way for you as
members buy and sell wholesale online. When we speak of dealer/retailers
we are talking about businesses in the sporting
goods, screen printing, embroidery, sign & specialty shops, and awards industries, the customer
dealer – the grass roots level.
This much-needed service of the Virtual
Shows will not be the replacement of the "Brick and Mortar" industry
trade shows. The Virtual Shows will become a supplement to the land based
trade shows and will become the added touches traditional trade shows not been
able to fulfill
At NDA's - Virtual Shows - new products
and services will get to market with lightening speed. Dealers and reps
(and in some instances manufacturers) will be able to collaborate and aggregate
to their mutual interest.
Show "attendance" will reach
all time highs in both actual numbers of stores, and percent of aggregate
participation. This means more instant coverage for vendor products and
more cost effective sales.
WE believe, Established buying groups will become stronger, both from their
members participation and from the association with hundreds of other dealers
that help their buying efforts. All buying groups serve the purpose of
helping to keep aggregate dealer pricing on products and services in check.
All buying groups also are helping keep the "Sell Direct Mania" by
some manufacturers in check. Buying groups can now also help to keep in
check the unfair trade practices and alliances with industry manufacturers by
THE DISCOUNT RETAIL giants. In the future, buying groups may even be more
valuable in this respect.
Sales reps will have a quick way to show
off new products, and a firm way to help out some of their "cash"
lines that they currently have, or may now decide to pick up due to this
new marketing channel.
Manufacturers will be able to fine tune
products before offering them at traditional industry trade shows.
Convergence: This has always been a key in the niche industries the NDA
represents. Many niche members have always been on a path of convergence to some
degree in one or more similar niches. Now, with the internet and the broadband
digital age upon us, convergence will speed ahead and niches will blend and blur
at never before envisioned speeds.
Welcome to a new way of doing things, all of which
will benefit starting at the very heart of the sporting goods, screen printing,
embroidery, and awards industries, the customer dealer grass roots level.
The NDA in cooperation with SportsSales, Inc. has the most aggressive B2B programs, including education benefits, incredible value added virtual trade shows, tremendous values on proprietary products and services, and an unheard of goal of bringing our services, and products to within three hours driving time for over 90 % of the dealer/retailers and shops nationwide. That's right, by 2004-2005, we are planning to have up to 12 regional land based trade shows all around the continental US. Never in the history of the industries we represent has anyone ever conceived of such an ambitious goal.
Please tale a look at the following programs and
benefits we have available for NDA members at this time. We would invite you to
contact the NDA for further details.
Best regards,
Steve Rousseau
SteveNDA@SportsSales.com