National
Dealers Association National
Dealers Association In cooperation
with SportsSales, Inc., & QUIK-TEK
SOFTWARE & INTERNET SERVICES
4415
EVANGEL CIRCLE ~ HUNTSVILLE, ALABAMA 35816
Associated
Sister Web Sites: www.TheVirtualShows.com,
www.SportsSales.com, www.TheSportsCommunity.com,
& www.TheCatalogs.com, www.SportsDealers.com,
www.SportsIndustryOnline.com,
www.AwardsIndustry.com,
Manufacturers, Distributors, Sales Reps
(Virtual
Show 1 took place January 28 - 30, 2000 - and was jointly produced from
Huntsville, Alabama and Kailua-Kona, Hawaii.)
Coming
Soon:
Ø
The first
inaugural Land Based Show (LBS) for the NDA. This will be held in Huntsville,
Alabama, in June, 2004 - at the Von Braun Civic Center - featuring up to
400 10x10 booths.
Ø
A second land
based show will be held in Kansas City, Missouri.
In
2005, 5 Land Based Shows are planned all around the country.
As a
super value added bonus, all of the first 4 NDA Land Based shows will have a
second mini-show open exclusively to area dealer/retailers, local sports
coaches, directors, and associated individuals. The purpose of the mini-shows
will be to educate the consuming public on some of the latest sports equipment,
technology, and news. Some vendors will be chosen to present mini-seminars
relating to their particular brand, products and /or services.
Local participating dealer/retailers will benefit greatly from this
history making industry concept. No
wholesale pricing information will be allowed for view of the visiting
coaches, etc. This mini-show will be held in a large conference room, not the
main exhibit hall.
Please
keep in mind that all of our LBS’s will have limited booth space. Vendors that
participate in our virtual shows and vendors that are associate members of the
NDA will be given preference for booth spaces, show selections, and placement of
booths.
NDA
to be Super Dealer Shows
– NDA consists of a Super Show assortment of Dealers/Retailers.
Most are involved in Industry Convergence back and forth into other
Sports Industry related niches. However, our members range primarily from:
¯ Full Range Sporting Goods Stores, team, specialty, and retail
¯
Trophy and
awards shops,
¯
Screen print
operations,
¯
Embroidery
operations,
¯
Advertising
specialty oriented dealers with storefronts, and other qualifying criteria,
¯
Some department
store and chain stores,
¯ Sign and Banner Shops
¯
A few
miscellaneous categories.
Therefore,
a typical NDA Show whether virtual or land based will be a Dealers Super Show
from a category standpoint. The same will be true of vendors participating in
the shows. We plan to cover the entire spectrum
of the industry.
Vendors
should work with their dealers and retailers and sales reps. Dealers should do
the same. We believe that it should
not be necessary for dealer groups to import or manufacturer their own products.
We believe all possible attempts to sell through traditional dealers to
consumers is the only way for vendors
to sell products. We believe the
use of sales reps is a great aid to vendors and dealers alike. However, some
vendors do sell direct to the consumer. NDA
will not tolerate vendors selling direct and/or otherwise going against the best
interest of the dealers it represents. Said
practice can cause said vendors to be excluded from marketing opportunities at
NDA. Variances for some vendors might
be considered in unusual
situations.
NDA will
publish a list of Vendors it feels is not in the best interest of its members
and will suggest that they buy as much product from vendors it feels serves the
best interest of its members.
NDA
Virtual Trade Shows are expected to have up to 35,000
buyers
invited to each show by August 2005. (This includes all
categories, trophy dealers, screen printers, embroiders, sporting goods dealers,
sign and banner shops, etc.)
Dealers
in the NDA invitation database may buy products in our VTS’s (Virtual Trade
Shows)) and LBS’s (Land Based Shows). However,
the extra benefits of membership and its relatively low cost will encourage most
to join. Some show specials and
special discounts will be for NDA members only.
Best
regards,
Steve Rousseau
NDA reserves the right to accept, decline, and or
terminate any and all forms of membership at any time.
The 5th
Sports/Awards Virtual Trade show is scheduled for Spring 2004. The
show preview address on the Internet will be: http://www.thevirtualshows.com/sportsshows/show52001.html
If your
company would like to participate in the next show, please fax, call or email
your response to us at:
Email: NDA@SportsSales.com
The
monthly online trade show and market place offers Sporting Goods & Awards
Dealers across North America the opportunity to purchase products/services
from manufacturers that might not otherwise be offered in their geographic
location. It also gives the manufacturer, rep, vendor, the opportunity to
promote current and new product lines more often and to expand market share. The
shows feature exclusive dealer chat sessions, a manufacturer hosted chat room,
online ordering for dealers, and real media broadcasts and web casts.
The
hundreds of dealer/retailers invited to participate in the virtual and land
based shows represent hundreds of
millions of dollars in retail sales. Your participation enhances your
chance of being part of these dealer purchases.
You will not find a similar marketing opportunity directly involving
these dealers at such a low cost anywhere.
Show
Booths:
We have an industry-leading deal on show booth space in both show
formats. Your booth rental fee can range from $50 to
$100 per virtual trade show.
Over 1,500 dealer/retailers will be invited to each show.
Your booth construction cost of only $200 includes up to ten products
made available over the Internet…all completely Business-to- Business
E-commerce ready for dealers to order online. A $50
per show booth rental fee is truly an amazing price. Furthermore, you
can sign on to keep your booth space for the remainder of the year for the same low
show fee. The good news about having numerous of shows is that statistics tell
us there is always a surge in sales during and just after a show. Our concept
will give you many new selling opportunities and dealer buying opportunities. NOTE:
Various factors may induce modifications to show schedule.
Show
5 Super Deal: Mail-out
of Flyers. All dealers invited to
shows are directly mailed an invitation each month for each show. Therefore, we
have a mailer/flyer program to offer that is far cheaper than you can mail
direct to dealers and retailers yourself. The
cost is $ 0.25 per flyer, you
supply flyer (8 1/2 x 11), and you go onboard to the thousands of dealers we
invite specifically to our shows. (Can you
mail dealers/retailers direct for that price?) You may also provide a small
list of specific dealers you wish to be mailed so that you can do your own “exit
poll” on how well your flyer was received, how they liked the virtual
show, and other valuable marketing information.
Directory
Advertising: Sign
up now for exclusive and cost effective advertising show directories, one to be
included in Dealer/Retailer invitations, one online. Email DirectoryAdsNDA@SportsSales.com
for details with the subject heading as “Directory Ads”.
Dealers
Choice Bundling Package:
A program whereby your “new” product can be bundled with other related
industry products and distributed to dealers around the country. This saves you
shipping and mailing costs, guarantees your product getting inside a dealer’s
actual store, and revenues. Email DealerBundle@SportsSales.com with the
subject heading “Dealer Bundle”.
NDA
City Advertising Space.
A limited number of ads will be selected for the NDA City special ad
flyer going out in this mailing. This is the next best thing to having your
flyer included in the mailing. For
just a few dollars you can have your product shown to thousands of potential
customers. Check our website for pricing details or email
NDAcity@SportsSales.com
the subject as “NDA City Ads”.
Online
Catalog Services:
Save 10’s of thousands of dollars on catalog printing and mailing
expenses. We now have a way to save
you huge amounts of money on the printing and mailing of catalogs.
We are fortunate to have an ongoing relationship with a world class
research center through the Intelligent Systems Lab of The Center for Robotics
and Automation at The University of Alabama in Huntsville, thereby giving us a
cutting edge technology partner capable of some truly incredible feats.
One such feat is a breakthrough in compression techniques utilizing
Adobe’s PDF format and compressing a full color catalog (32 color pages, over
900 megabytes original source in Quark Express, now slightly over 8/10 of a
megabyte) to approximately 1000-1
ratio. This can be done while keeping the resolution good enough so that
it is quickly downloaded off the internet, coming down page by page exactly like YOUR catalog, because it actually is your exact
catalog! From five feet, virtually
no difference can be noted in a side by side comparison of the original catalog
page and the Internet copy. Let
us know if you wish to test the waters. A
small evaluation fee will be put toward the finished complete online catalog.
In addition, almost any catalog can be converted to fit onto a CD. We can
also offer you CD Duplication Services that go as low as under $0.45 per
CD with 3-color imprint included. See www.DigitalDuplicators.com
for related services.
Online
commercials Both Audio/Video:
Now, let us put your commercial online, highlighting your products, for as
little as $100, with a minimal monthly hosting fee of $20 per month for 4
months. Maximum time is 6 minutes.
Produced for low and broadband viewing.
Media
Presentation Services:
We now have many new services to show off your products online.
Chat Room Services:
Now we offer you your own private group chat room where you, your
employees, sales reps, dealers, even end users, can easily chat online without
having any third party software from AOL, ICQ, MSN or others.
Nothing for you to down load, virtually no learning curve, and best of
all, a price everyone will be glad to chat
about.
Other
special presentations include Real Media
web cast clips, virtually showing an actual audio-video commercial of your
products and Real Media presentations
providing a “PowerPoint” like presentation online, created with YOUR
PowerPoint presentation thereby taking something you may already have and
converting it to a powerful web multi-media presentation.
Web Hosting – Links:
We can host your existing web site. You will save in the long run because you
will be a part of our sports community. Hyper
links to your web site are available from many of our Sports Community Web
Sites, including the Sporting Goods Industry Online Manufacturers section:
http://www.r-sports.com/sports/manufacturers.html
Web
Page Design
- We produce state of the art graphics mixed with many new online
technologies. In addition, we have
something few others have in the sports/awards industries, and that is hands on
real world experience. Yes, we have been in this business at the retail/dealer
level, now in our 24th year. (Rousseau's Sporting Goods,
www.Rousseaus.com)
All of
our experience and technology give us great abilities to help you with your
Information Technology projects and needs.
Send email to webmaster@r-sports.com
describing your perceived issues for a quotation.